Code Wars - the Battle for Fans, Dollars and Survival

Author(s): Hunter Fujak


Using data and knowledge developed over the past decade, along with interviews of stakeholders, a consumer-friendly version around the issues associated with the 'code wars' in Australian sport. This includes a review of the past around how football preferences have been shaped, the current landscape (with some critical analysis of the governance of the organisations), and prognosticating about the future Australian sport landscape.


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Product Information

General Fields

  • : 9781925914153
  • : Fair Play Publishing
  • : fair play publishing
  • : March 2021
  • : books

Special Fields

  • : Hunter Fujak
  • : Paperback
  • : en